Advertise with Behavioral Observations!
Do you have a message you want to share with the Behavior Analytic community?
Do you have an event to promote, a product to market, positions to fill?
Consider advertising on The Behavioral Observations Podcast!
Contact MattAdvertising with the podcast allows you to reach tens of thousands of listeners per month, and even more via social media and email marketing.
But don't take my word for it. Here is what other sponsors have said about working with the podcast:
Who doesn’t love The Behavioral Observations podcast?! When thinking about where we could place an ad for our newly created BCBA positions at Tate Behavioral and the Tate Learning Center we knew we wanted our ads to be on BOP. We reached out to Matt and he worked with us on crafting an ad based on his thorough knowledge of our company. We were unsure whether we’d get any applicants at all, but we ended up being able to fill both of our open positions within a few weeks of placing our ads. Matt is the best! Such a great choice for our business.
Christina Rizzo Tatreau, MFA, BCBA, LABA
CEO, Tate Behavioral
The decision to advertise the Stone Soup ABA Conference with Matt Cicoria and the Behavioral Observations Podcast was an easy one. We know BOP reached the exact audience we needed and his content is amazing. The decision was reinforced by the return on our investment in the show. 65% of Stone Soup ticket sales were influenced by the podcast. Thank you Matt! Can't wait to work with you and BOP again!
Brian Stanton - Marketing, Lake Ridge Community Support Services
We are more than pleased with the outcomes generated from our relationship with the Behavioral Observation Podcast. Matt is very entrepreneurial and heavily engaged with us on developing a sponsorship package the worked well for our company. Once we launched our campaign, Matt was very responsive and proactive in working with us to adapt the program to maximize conversions. Matt’s page with us is one of our highest performing landing pages, generating 40+% of our new contact leads. If you want to reach the ABA market, your marketing dollars will go very far with BOP.
David Stevens, Director of Chartlytics, a Central Reach Product
Connections has been pleased with our ad placement on the Behavioral Observations Podcast. The return on our investment definitely outweighed the costs. Moreover, Matt is wonderful to work with. He takes great care to place our ad spots in just the right place in the podcast, alerted us to possible conflicts, and communicated wonderfully throughout the process. We look forward to partnering with him again in the future. Thanks for everything, Matt!
Dustin Dixon, Director of Continuing Education and ACE Coordinator, Connections Behavior Planning and Intervention
Matt is a blast to work with. Super responsive, professional, and stays connected to the project well after others may put it down. His podcast is excellent, and it absolutely helped us drive traffic to our event. I plan to work with him in the future. You should too. Highly recommended.
Spencer Smith, Director of Praxis Continuing Education & Training
I have been very pleased sponsoring The Behavioral Observations Podcast! When I first connected with Matt to advertise on his podcast, I wasn’t sure how it would work or if the cost would produce any results. But I wanted to try and see what would happen and I couldn’t be happier with the entire experience! My business has grown since I started advertising with Matt. Although the ad my services are only about one minute long, he presents an accurate picture of what I do. People listen to Matt, respect him, and respond to his direction.
Barbara Voss, Healthcare Recruiter, HRI of Colorado
If you're unfamiliar with advertising on a podcast and the types of audience members you can reach, check out this article from the Salesforce blog. Here are just a few takeaways:
- Podcast listening is on the rise
- Podcast listeners have more formal education compared to the population in general
- Podcast listeners are more affluent compared to the population in general
- Podcast listeners tend to fall in the 18-34 year old age range (perfect for our young field!)
- Forty-eight percent of monthly podcast consumers follow companies/brands on social media, compared to just 31% of the full U.S. population
- Podcast listeners are more affluent compared to the population in general
So if you are interested in bringing the marketing power of The Behavioral Observations Podcast to your company, service, product, or event, contact Matt to set up a time to review your options.